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In an annual Windhelm competition, contestants must ride their potential prizes up a mountain then down at top speeds—bareback and without falling off. Most rams toss riders into the air on purpose, validating the claim that the ram chooses its rider.
Crown Store items are purchased in the in-game Crown Store. To buy any of the Crown Store's special items, you'll need crowns, a virtual in-game currency. Crowns can be purchased in packs of various sizes, and you'll receive a discount on larger packs!
You can get a monthly allotment of Crowns by signing up for an ESO Plus membership! Learn more about member benefits.